CRO Specialist – Performance Marketing & Direct Response Funnels

Location: Amsterdam | Remote considered for strong candidates
Level: Mid–Senior

About Creative Clicks

Creative Clicks is a global performance marketing company that builds, markets, and scales digital products across mobile, e-commerce, lead generation, and direct-response channels.

We operate in over 65 countries and manage high-volume campaigns end to end — from creative and landing pages to media buying, data, and monetization. We don’t outsource performance. We own it.

Our teams move fast, test aggressively, and scale what works. Decisions are driven by data, not politics.

About the Role

We are looking for a CRO Specialist to join our direct-response e-commerce operation, managing 100+ gadget SKUs with significant paid traffic volume.

In this role, you will own conversion rate optimization across the entire funnel — from landing pages and product pages to checkout and post-purchase flows. You’ll work closely with performance marketing, creative, and development teams to turn traffic into profitable revenue, not just higher conversion rates.

This role is ideal for someone who is hands-on, analytical, and commercially minded, with a strong understanding of direct-response funnels, experimentation, and unit economics.

What You’ll Do

• Own and execute the CRO testing roadmap across landing pages, product pages, checkout flows, and post-purchase experiences

• Build and run A/B and multivariate tests, from hypothesis creation to analysis and rollout

• Design and optimize upsell, cross-sell, order bump, and post-purchase funnels to maximize AOV and margin

• Analyze user behavior using heatmaps, session recordings, and funnel data to identify friction points and drop-offs

• Evaluate experiments through a commercial lens, balancing CVR, AOV, and margin impact

• Create wireframes, mockups, and test variations in Figma, owning the design process independently

• Collaborate closely with developers to implement experiments and new funnel steps

• Work hand-in-hand with the performance marketing team to align CRO priorities with paid traffic sources and campaign goals

• Document learnings and build a knowledge base of insights, patterns, and best practices

What You Bring

• 3+ years of hands-on experience in CRO, growth, or performance marketing within e-commerce or direct response

• Proven experience using CRO tools such as PostHog, VWO, Optimizely, or similar

• Strong Figma skills, with the ability to design landing pages and funnel variations independently

• Working knowledge of HTML and JavaScript (enough to QA implementations and make minor adjustments)

• Comfortable using AI tools (ChatGPT, Claude, Midjourney, etc.) to accelerate research, copy iteration, and design workflows

• Strong analytical skills with a commercial mindset — focused on profitability, not vanity metrics

• Fluent in English

Nice to Have

• Basic Photoshop or Canva skills for quick creative edits

• Experience working with high-volume paid traffic (Meta, Google, native)

• Familiarity with direct-response copywriting and advertorial-style funnels

• Experience with subscription or continuity offers

• Exposure to pricing strategy or promotional testing

Why Join Us

• Annual performance-based bonus

• Travel compensation

• Hybrid way of working

• Healthy office lunch

• Alleo – employee benefits marketplace with 100+ options

  • €30 added to your account every month

• €50 birthday budget to spend however you like

• Remote work policy

• OpenUp / Headspace – anytime, anywhere access to certified psychologists

• Dutch language courses (up to 2 levels)

• Health insurance discount (CZ)

• Fast-paced, performance-driven environment with real ownership

• Direct impact on revenue and profitability

• Opportunity to grow within a global performance marketing organization